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"Second Life" is a three-dimensional software world on the Web inhabited by animated characters that users design for themselves to interact with other participants. Users buy and sell virtual land and build businesses with currency called "Linden Dollars," which can be exchanged for real currency.

Blurring the line between a multiplayer game and an online business, the popularity of the site has spurred Fortune 500 corporations such as Coca-Cola and Wells Fargo, along with architects, authors and musicians to erect virtual outposts of their organizations or personas.

Retailer American Apparel has created a business to sell clothing for the "Second Life" avatars users create to represent themselves inside the online world. Musicians such as Duran Duran and Suzanne Vega have held concerts inside "Second Life."

"Residents of one of the Internet's most populous virtual worlds shop, attend class—even run businesses. Soon you may do the same."

And here I thought this thread was going to be about Niobia's boobs.

Huh.

And here I thought this thread was going to be about Niobia's boobs.

Huh.

Well, there's nothing creepier than those body-buildette boobs, if you ask me.

A gamer in the Entropia Universe also made headlines, and the record books, when a virtual space station was sold for $100,000 (£56,200).